About me
15+ years across agency, in-house, and growth-stage startups. London-based with international experience. I don't just advise. I tailor my approach to your specific goals and work alongside you to achieve them.
Let's talkGrowth starts here
I've been there. Too many ideas, too many options, too many campaigns pulling in different directions. I know exactly what that feels like because it used to be my reality too.
As a marketing leader in fast-paced, growth-stage companies, I've felt the pressure of limited time, stretched budgets, and the constant question 'are we focusing on the right things'?
That experience taught me how to cut through the noise, craft strategies tied to business outcomes and create delivery roadmaps that work.
Scaling your business
I've worked closely with founders and CEOs on some of their biggest milestones. Launching new products, entering new markets, building marketing functions. Delivering go-to-market strategies and the acquisition growth behind them.
Whether you're a Series A startup launching a new product or an established business looking to scale, I bring the experience to help you achieve your goals.
Training and Workshops
I'm an advocate for lifelong learning. I constantly push myself to acquire new skills and love sharing them, whether that's through mentoring, giving talks, or running hands-on training sessions.
I've also been a workshop facilitator and LinkedIn Learning instructor for over a decade, bringing marketing skills to 100,000+ professionals, receiving an average course rating of 4.8★. If you're looking for tailored training for yourself or your team, let's have a chat.
How I work
I don't hand you a deck and disappear. I work alongside you and your team, in your tools, in your meetings, focused on the same goals.
I become part of your team for the duration of our work together.
I bring both the big picture and the tactical detail to deliver successful campaigns.
Strong focus on high-ROI, high-impact channels that tie directly to customer acquisition.
I dig deep to understand your business, your goals, and what matters most to you. Thorough, reliable, honest.
Services
Clarity on what to focus on and a time-bound plan that connects every marketing effort to revenue.
Focused sessions for your team. Marketing fundamentals, hands-on workshops, or working sessions tailored to your context.
Senior marketing leadership on your terms. From fully embedded CMO to strategic advisory, mentoring, and hiring support.
Identifying where AI and automation can make a measurable difference in your marketing workflows, then building a plan to make it happen.
Practical AI skills for your team. Real use cases, hands-on sessions, and a shared way of working with AI across the team.
Interactive sessions that bring your team together to learn and grow in a fun, hands-on way.
Tell me about your business, your audience, and your goals.
And we'll explore if we're a great fit for each other.
Initial chat, no obligations.